For the past 10 years, I have been on a mission to prove that pearls are not old-fashioned and should not be sitting inside some dusty jewellery box but proudly worn around our necks and ears. Giving pearls the spotlight they deserve at Inhorgenta Munich, getting creative with an unique Pearl Crossword Puzzle, hosting pearl giveaways and stepping out in pearl inspired makeup and creative outfit style – all of my efforts have been worth it! Let the Pearl Renaissance begin!


The revival of pearls in contemporary jewellery designs over the past few years and the recent trend for pearl accessories and pearl makeup trend show my work here is done! It’s time to look back on my best GEMOLOGUE iconic pearl moments and my most creative pearl outfit ideas!


Only my most loyal gem squad members know the origins of my signature #jewelleryface hashtag. To illustrate the point that there are endless ways to express yourself through pearls, I decided to take the ecotage path and attended London Fashion Week in a pearl inspired makeup look, which went viral! My #JEWELLERYFACE pearl style makeup was included in several Best Dressed lists by Elle Italia, Le21eme, Glamour Magazine and other magazines and photographers.


Giving a talk at JCK Las Vegas, one of the biggest jewellery trade fairs in the world, and taking over their Instagram account was a perfect time to tell the audience about my obsession with pearls! To draw attention to the constant struggle of pearl farms to compete with polluted waters, environmental challenges and global warming, I dressed in my latest pearl accessories inspiration. It made quite the impact on stage and a great photo shoot. My over-the-top pearl headdress was inspired by Manus x Machina: Fashion in an Age of Technology at The Metropolitan Museum of Art.


Statement pearl head accessories have become a recurring fashion statement for me. Besides I love having fun with pearls and putting together a creative outfit photography shoot! One of my favourite London Fashion Week creative outfit ideas was to go back to my Russian roots and wear a handcrafted pearl kokoshnik by Hats by Maria couture millinery.


As a jewellery influencer, making a statement in jewels and gems is something I aspire to. The look which I selected for Couture Las Vegas jewelry trade show was just the thing for the City of Lights. The latest addition to my pearl accessories collection are these gorgeous pearl shoulders handmade in Italy. You’d never believe me if I told you how I found it! Think performance arts, theatre costumes and one lucky coincidence, wink-wink!


To celebrate the work I’ve done and the challenges that lie ahead, I have art directed my very own pearl makeup editorial as an extension to the iconic GEMOLOGUE pearl moments. True to my own nature of merging jewellery with fashion, I was in the mood for a pearl corset, nails, pearl lip makeup and of course, an upgraded version of my #JEWELLERYFACE pearl face makeup. To my surprise, these pearl accessories pictures made it to the cover of a fashion magazine!

Watch the creative outfit photoshoot backstage and pearl makeup tutorial on GEMOLOGUE IGTV!


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I am extremely happy to announce that my new jewelry book – GEMOLOGUE: Street Jewellery Styles & Styling Tips – is now on Amazon. I’m so excited. It’s the first book of its kind solely dedicated to jewellery. 

You can sign up for GEMOLOGUE newsletter below and I also share  jewellery on InstagramTwitterFacebook  and Youtube if you’d like to connect, or feel free to say hello info@gemologue.com


GEMOLOGUE jewelry blog by Liza Urla is a celebration of fine, fashion and vintage jewellery featuring talented jewellery designers, trendy urban street style, exclusive interviews and rare jewellery reviews. This jewellery blog’s goal is to encourage and educate about jewellery online in a fresh and original fashion to inspire women and men across the globe in a fashion and travelling context.

Jewellery blogger, writer Liza Urla, the founder of GEMOLOGUE, is a London-based and NYC-educated gemologist, who has travelled to and lived in many countries. She is now one of the most influential digital jewellery tastemakers. Her jewellery influence has been acknowledged by Financial Times, The New York Times, Vogue and Harper’s Bazaar.

*Photographed by Julia Flit. Styling and Art Direction by Liza Urla. All photos belong to GEM Kreatives for GEMOLOGUE.

Material on this website may not be copied, broadcasted or adapted without written consent.

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